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Biography: Andy Redfern
Graduating with honours with a BSC in Computer Studies, entrepreneurial Andy has worked within the online marketing environment since its conception, spending two and half years with his previous company, search marketing specialist Latitude Group.
Prior to the creation of Hit Search, Andy worked closely with specific online marketing solutions, focusing strongly on delivering high return on investment objectives. He has worked with clients spanning across all online sectors. Andy’s role as Latitude's Director of Innovation was to Define, Design and Implement cutting-edge technologies from Google, Yahoo and MSN into the corporate strategy. Andy has managed all areas of the delivery of an integrated online marketing campaign for clients like Tesco, Kwik-Fit , Money Expert and the Saxo Bank. Prior to his work with Latitude group Andy built and marketed the largest women’s lifestyle website in the UK with over three million users visiting each month. Andy originally created Hit Search in April 2007 to capitalise on a rapidly expanding Search Engine Optimisation market within the UK. In November 2007 Andy approached the entrepreneurial Andy Donaldson to assist with the company expansion into other digital areas. View Andrew's Linkedin Profile
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