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American Election – Wal-Mart Launches Obama & McCain Videos

By Andrew Redfern @ 22nd October 2008 6:40 pm

American retail giant Wal-Mart (NYSE: WMT) today launched its video-based voter guide on both Sen. Barack Obama and Sen. John McCain; allowing the candiates to share their views with Wal-Mart customers both online and offline.

Both Obama and McCain will present small clips on their views to he 136 million Wal-Mart customers who shop its stores weekly!

“We know that, like most Americans, our customers and associates are concerned with a number of important issues, including health care and the environment, with the economy at the top of the list,” said Leslie Dach, Wal-Mart’s executive vice president of corporate affairs and government relations. “As so many pollsters have pointed out, the ‘Wal-Mart Mom’ is at
the center of the election and we’re pleased to offer Sen. Obama and Sen. McCain the opportunity to speak directly to her through these videos.”

The videos will be accessible through http://www.walmart.com, one of largest e-commerce sites in the nation; http://www.samsclub.com, a leading online membership e-commerce site; and, http://www.walmartstores.com, the company’s corporate Web site. Collectively these sites average tens of millions of visitors each week.

The videos also will appear on a Web site
for the exclusive use of the company’s 1.4 million associates in the United States. The Web sites will provide information about other presidential candidates, as well.

“We thank Sen. McCain and Sen. Obama for sharing their views on these key issues with our customers, club members and associates so they can make an informed decision and have their voices heard on Election Day,” said Mr. Dach.

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