blinkx partners with ITN to offer historic video footage
By Andrew Redfern @ 12th January 2008 7:26 pm
blinkx, the world’s largest video search engine, today announced a partnership with ITN Source, one of the world’s leading providers of professional video content, to give blinkx viewers direct access to ITN Source’s market-leading collection of moving image libraries and stock footage on the Web.
Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against the footage, and will share resulting advertising revenue with ITN Source.
With over 800,000 hours of footage, ITN Source is a one-stop shop for professional video content. Ranging from moving images of news, drama, natural history, celebrities, comedy, music, science, wildlife and film, ITN Source’s expansive collection of commercial footage delivers video content for any creative project or production.
“We’re thrilled to partner with ITN Source,” said Suranga Chandratillake, founder and CEO, blinkx. “Through this partnership, we’re able to further our commitment to our users by offering them the most comprehensive archive of professional video footage on the Web today.”
The new relationship will initially make available and fully searchable 5,000 hours of ITN Source’s diverse commercial archive of professional video footage at http://www.blinkx.com.
Viewers can then download and buy the clips they need from http://www.itnsource.com.
Mark Wood, CEO of ITN, said: “ITN Source’s vast library of iconic footage and moving imagery helps anyone working in corporate production, feature films, gaming or television production to find the content they need.
blinkx’s unique technology and vast network means ITN Source is now able to bring its content more easily to a broader audience.”
As the pioneer in video search technology, blinkx serves more than 50 million unique visitors every month. blinkx has built a reputation as the smartest way to search new forms of online content such as video.
With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.
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