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Video search: Joost partners with CollegeHumor

By Andrew Redfern @ 22nd February 2008 3:42 pm

CollegeHumor today announced that it will bring its high-quality CHTV original videos to Joost, the world’s first broadcast-quality Internet television service.

“We are excited to be partnering with Joost to launch the CollegeHumor channel because it gives us an opportunity to introduce our original videos to a new, savvy audience,” said Ricky Van Veen, Co-Founder and Editor-In-Chief of CollegeHumor. “Joost’s high quality, full screen platform is one of the few places where our high definition widescreen originals can look as good as they do on CollegeHumor.com.”

Yvette Alberdingk Thijm, executive vice president of content strategy and acquisition for Joost, said, “CollegeHumor is a pioneer in online video entertainment, and a perfect partner for Joost. Their shows — which are written and produced specifically for web audiences — are hysterical, and because of their commitment to high production values, they look great on Joost.”

Founded by Janus Friis and Niklas Zennstrom, Joost combines the best of TV and the best of the Internet by offering viewers a full-screen audiovisual experience enhanced with the choice, control and flexibility of Web 2.0.

Joost is the first online, global TV distribution platform, bringing together advertisers, content owners and viewers in an interactive, community-driven environment.

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