ComScore release Japanese search data
By Andrew Redfern @ 29th February 2008 5:48 pm
ComScore’s latest release gives an interesting snapshot of internet trends in Japan :
ComScore, Inc. a leader in measuring the digital world, today released its January 2008 rankings of the largest and fastest-growing Internet properties and site categories in Japan, based on data from the comScore World Metrix audience measurement service. January saw increased visitation to education, career, automotive and real estate sites as many people in Japan focused their Internet activity on planning for the New Year.
Several news sites, including J-Cast.com, Sponichi.com, and Jiji.com, saw significant gains in January, with elections in Osaka, the Sumo wrestling tournament, and the Chinese food scandal being major topics in the news.
“The New Year marks a time when the people of Japan begin planning and looking ahead, especially to the beginning of the new school and job year in April,” said Maru Sato, Managing Director of comScore Japan. “Real estate sites also saw gains as visitors sought housing information for both buying and selling.”
Top 10 Gaining Properties by Number of Japanese Unique Visitors :
J-CAST.COM 82% increase
SPONICHI.CO.JP 65% increase
JIJI.COM 28% increase
FRESHEYE.COM 24% increase
YOMIURI.CO.JP 20% increase
Mizuho Financial Group 20% increase
TV-ASAHI.CO.JP 18% increase
NIKKEI.CO.JP 16% increase
AMEBLO.JP 11% increase
GYAO.JP 11% increase
Top 25 Properties by Number of Japanese Unique Visitors (in thousands) :
1 Yahoo! Sites 42,964
2 Google Sites 32,966
3 Rakuten Inc 29,921
4 Microsoft Sites 29,371
5 NTT Group 27,076
6 FC2 inc. 27,035
7 Nifty Corporation 23,125
8 Wikipedia Sites 22,260
9 Livedoor 22,109
1o GMO Internet Group 20,028
11 Amazon Sites 19,101
12 NEC Corporation 16,147
13 Sakura Internet 15,987
14 Apple Inc. 15,633
15 Sony Online 15,609
16 Excite Japan 14,588
17 AMEBLO.JP 14,072
18 Hatena 13,080
19 KDDI Corporation 12,450
20 MIXI, Inc. 12,319
21 SEESAA.NET 12,007
22 TRACKWORD.NET 10,730
23 JWORD.JP 10,678
24 IIJ4U.OR.JP 10,094
25 NICOVIDEO.JP 9,939
Other Related Stories That May Be Of Interest:
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- Yahoo Leads Japanese Search Engine Searches
- comScore’s top web rankings for January
- Top Japan Web Site Rankings for June 2008
- Yahoo! remains leading website in Japan
- Online house searches increase in January 2008
- comScore releases top web rankings for January 2008
- comScore data shows Google growth still strong
- comScore “Digital World: State Of The Internet” report highlights
