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Search Engine Traffic 2.0. Yandex monitors Moscow traffic

By Andrew Redfern @ 4th March 2008 6:44 pm

Yandex today launched Traffic 2.0, a user-generated traffic congestion monitoring service which will report real-time traffic speed data.

Any user with a mobile phone with GPS enabled can participate in the program by downloading the Yandex.Maps application and it will automatically feed traffic data to Yandex.

Information about the speed and location of the user will be stored from his device update the Yandex system automatically.

From today Yandex mobile maps for Moscow will display red and yellow (congested) segments, but also green (clear) roadways.
A street is marked green if a participant reports having averaged 40 km/h or higher.

“Any driver knows that any assistance on your way is helpful.

It’s great when someone let you know about danger ahead with flashing high beams to you. With Traffic 2.0 we could help each other by reporting the best itinerary for the moment,” says Andrey Vasilevsky, the head of Mobile Applications in Yandex, “Everyone can leave his green trace in the Moscow traffic history. Join us and you’ll find out that you are not alone”.

The traffic jams map is available for Moscow only, but Traffic 2.0 will soon be available for other cities as well. First and foremost, it will cover the cities with the highest number of people eager to help other drivers.

The new application for Yandex.Maps service is currently in beta testing. Anyone who owns a mobile phone with a GPS module can use it (it supports three platforms: Symbian, Windows and Java). In future, user generated content will be available for all internet users at Yandex.Maps service.

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