Yahoo! rolls out extra mobile search functionality
by Andrew Redfern @ 3rd April 2008 10:15 am
Yahoo has unveiled “Yahoo! oneSearch 2.0″, a new version of its mobile search service. The most eye-catching enhancement is the ability for users to perform searches using voice. According to their press release Yahoo! also plans “to provide greater relevance through richer, more detailed search results by opening up Yahoo! oneSearch to publishers to integrate content, simplify search input with Search Assist and voice-enabled search, and make search instantly accessible on the idle screen of many phones. These innovations build on Yahoo!’s strategy to become the starting point for the most mobile consumers.” “With the launch of Yahoo! oneSearch in 2007, we revolutionized mobile search by re-creating search specifically for the mobile phone, focusing on answers, not just Web links. In just over a year, we signed 29 partnerships with carriers across the globe, covering more than 600 million consumers under contract,” said Marco Boerries, executive vice president, Connected Life, Yahoo! “With Yahoo! oneSearch 2.0, we are fundamentally changing the way consumers use the Internet on their mobile phones.”
Read the full press release here : Yahoo! Announces Next Generation of Mobile Search
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