Hit Search Limited liverpool 0845 643 9289

StumbleUpon reaches 5 billion stumbles and 5 million users

By Andrew Redfern @ 25th April 2008 8:47 am

StumbleUpon today announced that it has reached a major milestone of five million registered users and almost five billion ‘stumbles’ since its debut in the fall of 2001 — with over one billion ‘stumbles’ to-date in 2008 alone. A ‘stumble’ equates to a Web site delivered to a user when they press the Stumble button on the StumbleUpon toolbar.

“Reaching these incredible milestones is evidence that people need and want a personalized way to discover great content on the Web,” said Michael Buhr, general manager, StumbleUpon. “People are looking beyond traditional search for better ways to sift through the vast amounts of content online and discover what is interesting, useful and relevant to them.”

Online content is growing exponentially year-over-year and, according to a recent IDC study, individuals are now spending more time on the Internet than they do watching television.

This combination has created huge demand for solutions that help people quickly and easily discover personally relevant Web sites, online videos, photos, blogs and other online content. With StumbleUpon, people are tapping the wisdom of crowds to get personal recommendations of great Web sites and Web content that matches their needs and interests and, more importantly, content they would not have found via a traditional search engine.

As traditional search continues to move at a steady pace, StumbleUpon’s growth is skyrocketing. While a recent comScore report found a 48% growth in U.S. online searches from March 2007 to March 2008, StumbleUpon saw an impressive 134% increase during the same period.

Additionally, if stumbles would have been counted on comScore’s most recent U.S. Search Engine Rankings study, StumbleUpon would have placed ahead of Facebook and Amazon.

Would you like to know more about Digital Marketing? If so, contact Hit Search on 0845 643 9289. Remember, its a big world out there, make sure you become visible.

Other Related Stories That May Be Of Interest: