

Affiliate network TradeDoubler, today released its Q1 results and announced a year on year revenue increase of 89.4%. Revenues for the group rose to SEK 987 million (approx. £84.9 million) from January to March this year compared to SEK 521.1 million (£44.8million) over the same period in 2007.

Gross profit for the first quarter increased by 36.7% to SEK 190.9 million (£16.4million).
Commenting on the results, TradeDoubler CEO and President William Cooper said “Q1 has been a good quarter for TradeDoubler. The results show strong, profitable growth for the group, assisted by very strong performances from our German and French operations.
The product diversification of our business continues to gather speed and contribute towards our overall results. I remain confident in our ability to grow our business in more demanding market conditions. An economic slowdown may even prove to be the catalyst needed to speed up the transition of advertising budgets from traditional to digital marketing”.
Previously TradeDoubler today announced that it was launching td Integral, its cross-media marketing platform which allows users to track, analyse and optimise their entire online marketing portfolio.
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