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Social media monitoring platform casts net with blinkx

by Andrew Redfern @ 5th June 2008 12:54 pm

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Today, Radian6 announced a content feed partnership with blinkx, the world’s largest and most advanced video search engine. PR and marketing professionals using the Radian6 social media-monitoring platform will now have enhanced access to the industry’s most comprehensive set of the Internet’s top video sharing sites, such as YouTube, Revver, Veoh, Grouper, MetaCafe, Live Video, BrightCove and many more.

Radian6’s social media monitoring platform tracks what is being said online about brands, organizations and issues in real-time as discovered. The solution monitors all forms of social media, including blog sites, video-sharing sites, opinion review forums, photo-sharing sites and new and emerging channels such as micro-blogging.

“Our customers tell us that online brand monitoring is about more than just tracking blogs. In order to truly track their brands online they have to monitor all major forms of social media,” explained Marcel LeBrun, CEO of Radian6. “Our content partnership with blinkx not only gives our customers unmatched online video coverage but it highlights our commitment to offer the most extensive social media coverage to our users.”

“blinkx provides Radian6 with a clear advantage when it comes to providing extensive video coverage within its social media monitoring platform,” said Suranga Chandratillake, founder and CEO, blinkx. “Our patented technology searches more deeply, and across a broader video index, than any other solution today.”

LeBrun echoed this approach, “Radian6’s goal is to be the industry’s top social media monitoring platform. We recognize that this can done most effectively by partnering with complimentary best-of-breed players in the social media space.”

Would you like to know more about online advertising? If so, contact Hit Search, SEMPO accredited Search Engine Optimisation and Pay Per Click specialists, on 0845 643 9289. Remember, its a big world out there, make sure you become visible.

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