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Amazon.com invests in user-generated shopping channel

9th June 2008 7:13 pm

The Talk Market, a user-generated TV Shopping Channel, announced today that it has received an equity investment from Amazon.com (Nasdaq: AMZN).

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“The Talk Market is a user-generated TV shopping platform that allows businesses to create broadcast-quality product presentations and gives consumers an entertaining shopping experience,” said Jeff Blackburn, Senior Vice President Business Development, Amazon.com. “We’re excited by the early progress and pleased to support their efforts.”

The Talk Market’s patent-pending user-generated TV shopping channel platform enhances sellers’ video presentations with dynamic graphic overlays, custom motion graphics and soundtracks. Integrated payment processing is provided by Amazon Web Services Flexible Payment Service (Amazon FPS).

Using Amazon FPS, merchants at the Talk Market get free Amazon Payments Business accounts to process credit cards and tens of millions of Amazon customers can purchase anything on The Talk Market with the credit cards they have on file with Amazon.

“Both Amazon.com and The Talk Market prioritize giving customers a great shopping experience,” said Matt Singer, CEO of The Talk Market, “and we are excited to have Amazon’s support as we give many businesses their first opportunity to share their stories with personal, TV Shopping presentations, while giving consumers the opportunity to completely customize what TV shopping presentations they watch and when they watch them.”

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