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Kijiji 1 year old and 4 million people

By Andrew Redfern @ 23rd June 2008 9:27 am

Today at the eBay Live 2008 conference, Kijiji will mark its one-year anniversary in the U.S. online classifieds market and commemorate its success of reaching more than four million unique visitors per month.

This milestone clearly positions Kijiji well ahead of most major competitors who have targeted the online classifieds market.

With the goal of creating a free, clean, and easy-to-use online classifieds platform for local communities, Kijiji has exceeded expectations with phenomenal growth and adoption since the site went live on June 29, 2007.

“The U.S. launch of Kijiji has been tremendously successful,” said Janet Bannister, GM, North America, eBay Classifieds. Commenting on the anniversary, “I’m most proud of the fact that Kijiji’s users have responded very positively by sharing their wonderful experiences with us, whether that experience is finding a new puppy, buying a car from a neighbor, selling a couch, or finding a nanny for their kids.

Consequently, our Kijiji community is over four million strong in just one year’s time and far larger than most online classifieds sites in the market.”

Kijiji is a local classifieds marketplace offering people opportunities to inquire, meet, buy, sell and exchange in areas such as Cars and Vehicles, Pets, Goods, Services, Housing, Jobs and Personals. Kijiji.com has generated more than 340 million page views since its launch – more than one for every other person living in the United States – and gets one new ad every 10 seconds.

Kijiji is focused on responding to its users’ needs and constantly improving its easy-to-use and clean interface. Added Bannister, “We’re even more excited about the months ahead. We listen intently to our community and are currently working on several innovative features and customer-focused improvements that will enhance the Kijiji experience.”

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