

Those fine folk at Mashable have come up with a top article on Social Media and how to use it to promote your services and products online.
They outline five points to address. Listen (research your niche before embarking), Prepare (Ie get your content ready and work out exactly how you intend to get it out there), Participate (Post your content and then engage with any discussion the occur), Follow-up offline (If you get in touch with people make sure you begin a dialog with them as opposed to just chatting online) and then take time to measure your results.
It’s a pretty succint “To do” list for anyone embarking on an online promotion campaign.
Check out the full article here How to Develop a Social Media Plan for Your Business in 5 Steps
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