

Google has announced a new interface for it’s search data this time aimed specifically at search volumes. The new service, Google Insight, strips aways the news searches and is in place to allow online advertisers to concentrate solely on their target audience.
This along with Google Trends, the Google Keyword tool and, of course, Google Analytics & Google Webmaster is giving people better information than ever on what internet users are searching for. It allows a richer more tailored array of terms and cross searches to be entered and gives the data broken down by region. It also features a releated search function which no doubt online advertisers will find invaluable in selecting the right keywords to target their specific audience. It is another member of what is becoming an indespensible array of analysis tools for webmasters.
For a quick tutorial on how to use Google Insight check out the entry on their online support system : How can I use Google Insight for search?
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