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Bing Most Search Keywords in 2009by Andrew Redfern @ 22nd December 2009 5:17 pm Bing
Kristin Meldahl from the Bing Community Blog posted the top searched keywords in 2009. Kristin comments “Earlier this month we announced the top trending searched topics on Bing for 2009 (we wish the circumstances for Michael Jackson topping that list were a bit more positive) and we also revealed the top searched celebrity of 09 (Oh…. Perez Hilton you were hot, hot, hot). We then asked you to go and take our End of Year Facebook quiz to test your I.Q. of hot topics in 2009. How did you do in the quiz? I was batting around .500 this year and so were the majority of you (roughly 40%) and only 7% of you were search Gurus. I didn’t do too well this year but know I can do better next year. Who would’ve thought that Las Vegas would beat out Hawaii for most searched travel destinations, or that Susan Boyle was searched for more often than Taylor Swift? We know a majority of you swore the iPhone was the most searched electronic device…well as a matter of fact, you were close, it was the iPod. And over half of you were pulling for New Moon for most searched movie which was actually runner up to the original movie, Twilight. Below is the complete list of the top 2009 searches on Bing. Top Male Celebrities Top Travel Destinations Top Female Celebrities Top Musicians Top Electronics Top TV Shows Top Political Figures Top Movies Top Car Brands Top Sports Teams Google unveil “Google Caffeine”by Andrew Redfern @ 11th August 2009 2:51 pm Bing
Google have revealed details of Google Caffeine, a new search project that claims to be faster and provide more accurate, relevant results. A post on the official Google Webmaster Blog todays reads.
It comes during a period when the major search engines are all gearing for major overhauls of their search offerings. Promising to “push the envelope on size, indexing speed, accuracy, comprehensiveness” is an extremely enticing claim for a product that already boasts around 80% of it’s market. Despite that dominance a series of developments over the last 6 months have underlined that this is no time tobe resting on ones laurels. In particular Microsoft’s high-profile efforts increase it’s market share which has so far included an expensive rebranding of search offering from Live to Bing and working out an agreement to takeover Yahoo’s search division. As well as this other technologies are beginning to redefine the traditional search sector. The Wolfram Alpha “knowledge engine” added a new dimension to internet knowledge gathering positioning itself midway between the search engines and informational sites such as wikipedia. Also the social media giants such as Twitter and Facebook are becoming more and more relevant to the search market with their ever more up-to-date activity and information feeds. At present Google are offering users the chance to test the new system in a sandbox version and are inviting users to give feedback about how the new results stack up against the current version of the Google search engine.
It is an interesting project and a good way to get users on-board from day one. It will be interesting to compare and contrast the results in order to gain a handle on what route Google algorithm is taking. Google, Yahoo, Bing Take The “Blind” Search Engine Challangeby Andrew Redfern @ 10th August 2009 11:15 am Bing
Each of us have our favourite, we are by and large mostly Google devotees. But are we right to be? are we loyal to the best search engine or do we stick with them out of loyalty. There has been a general view within the industry is that users are not as discerning as they would like to think. Google has become what “Hoover” became to the vacuum industry and this will only serve to reinforce the idea that to search on the we, means: to “Google”. I voted twice for the result which I favoured, by searching “HitSearch” I was presented with three different search results. At this point it would be nice to tell you the reader, that Google was hammered by Bing and that all the years we have been hoodwinked. Well not quite..but almost: Google: 44%, Bing: 33%, Yahoo: 23%. When you compare this against the 80% market share of Google and paltry 5% for Bing, Bing may very well be one to look out for in the future! Spotlight falls on Bing’s PPC policies after report on online drug paid adsby Andrew Redfern @ 6th August 2009 11:05 am Bing
Interesting report on SearchEngineLand today. They quote a report by LegitScript and KnujO that reveals that the overwhelming majority of pay per click ads featured on Bing for online pharmacies lead to what official guidelines would term “Rogue” sites. This controversy has echos of the furore in November 2008 when Baidu was found to be carrying, and in fact favouring, links to bogus hospitals in China. The report claims that of the online pharmacy ads featured on Bing’s adCenter Pay-per-click advertisting system almost 90% were for drug suppliers that fall into the categories of:
This study was carried out in the last two months and shows how disreputable companies can simply side-step all the excellent work carried out by the search engine’s alogrythms in weeding out sites like this from the natural organic listings. Interesting this report comes out on the same day that Facebook announced it was tightening up it’s advertising guidelines. A few weeks ago Hit Search were asked to contribute to an ongoing BBC investigation into how the Google adWords listings were being used be bogus ticket agencies. It show the a PPC budget is, in some cases, the perfect shortcut. Whilst it is extremely difficult for disreputable sites to climb to the top of the natural listings without resorting to an expensive, time-consuming black-hat link building campaigns. Google has always steered clear of allowing sectors such as online pharmaceuticals and adult website to use it’s paid search system, Google adWords. Until recently it would not allow any advertising to do with alcohol and gambling however it relaxed these rules in certain geographic areas last year. Bing allows Microsoft to make further gains on Googleby Andrew Redfern @ 4th August 2009 3:55 pm Bing
Latest figures from the internet monitoring company StatCounter show Bing having a 9.41% share of the US search market in July. This is up from 8.23% in June. Google saw its share drop to 77.5% from 78.5% the previous month.
The figures come in the aftermath of Microsoft’s recently deal with Yahoo! that will mean Bing will end up being the underlying system behind Yahoo!’s search services. Combined Microsoft and Yahoo! have 20.36% of the search market and so are still a long way from challenging Google’s dominance. Globally Google’s position is much stronger. Its share of the search market fell slightly last month, but it only slipped less than a single percantage point from 89.8% in June to 89.23% in July. Microsoft and Yahoo combined had just 8.77% of the global search market. This figure is actually down from 8.45% in June. StatCounter Chief Executive Adohan Cullen told Reuters “At first sight, a 1 percent increase in market share does not appear to be a huge return on the investment Microsoft has made in Bing but the underlying trend appears positive.” It would seem that in the US at least the overall effect of Microsoft’s hugely expensive re-launch has been cautiously positive especially considering the recently announced deal with Yahoo! The markets will, however, wait until a longer trend more widespread can be ascertained. Bruce Lee’s transfer to Sunderland. Why xRank needs to polish it’s algorithmby Andrew Redfern @ 20th July 2009 1:26 pm Bing
This caused amusement in the Hit Search office this morning. Checking the Bing xRank statistics about which celebrities are trending in the search engines. xRank is a search module that makes part of the Bing search engine. It keeps track of notable celebrities, musicians, politicians and bloggers and ranks them in order of popularity from Bing search query results. It’s “xRank Today” list features the top 10 movers on Bing xRank over the previous 24 hours, it also has an xTreme Movers ranks the top search keywords on Bing in terms of search volume movement in the past 24 hours. Usually there is a good reason behind all appearances in the list. Michael Jackson, Madonna, Oasis all feature for various reasons. A brief spot of research will generally tell you the reason why. This morning, however, when we were faced with a slightly unexpected appearance from martial arts legend Bruce Lee we were initially confused. Bruce was flagged as one of their highest climbing xTreme Movers for the day but nothing we saw, aside from an article about one of his former homes, would explain it until we observed his entry on the list.
Seem to be a case of close but no ciger for Bing, and indeed Bruce Lee himself, as the news links listed by Bing pertain to Sunderland FC manager Steve Bruce trying to sign Middlesboro FC player Lee Cattermole. It’s an unlucky coincidence and probably won’t happen all that often although we did scan to see if TV presenter Bob Wilson writes an article on Manchester United midfielder Owen Hargreaves. It does however highlight the need for a human input into an algorithm or at the very least increased levels of artificial intelligence. Otherwise there will always be an anomaly like this just around the corner to upset the apple cart. Twitter & Bing Put Search Engines on a Whole New Levelby Andrew Redfern @ 15th July 2009 4:17 pm Bing
We all know that microsoft have been trying to muscle Google out for quite some time with virtually no success at all. The new branding of “Bing” has been microsofts latest attempt to unseat Google as the market leader in search engines. It looked promising although did see a small decline recently as the novelty wore off, however they have now combined with the popular micro blogging website called “Twitter” in order to try an revolutionise search.
With twitter itself now taking a market share of searches, it needs to be considered as a tool for marketing websites. Microsoft have been quick to act on this and created a search engine that combines results from both, bing and twitter on the one page for easy access to users. We believe this can really help revolutionise search as twitter does bring you LIVE results. Live search is probably the future of search engines where all results are categorised each second bringing back websites and blog posts created maybe minutes previous. The website is called www.bingtweets.com for those interested, and if microsoft put into action a correct marketing strategy, then there is no reason that this can’t bring microsoft and bing into a larger share of the search engine market. With celebrities and every day people both using twitter this could very well bring a massive number to a place where you can tweet, search twitter and search the web all in one convenient place. If you are interested in learning how Internet Marketing can work for your website and want more information then contact Hit Search, Search Engine Optimisation and Pay Per Click experts, on 0845 643 9289. Other Related Stories That May Be Of Interest:
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