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The benefits of SEO in the Cruise industry by the CEO OF .TRAVEl

By Andrew Redfern @ 25th June 2009 3:24 pm Cruise Market

The CEO of .travel, Edward A. Cespedes recently hosted a 50 minute seminar on How to Compete on the Internet. Cespedes spoke on the history of the Internet, current trends, and where everything is headed.

Other topics that he touched on included: the basics of the Internet, getting your business found on the web and Search Engine Optimization (SEO) tips for beginners and experts alike. Over a 100 members of the travel community attended

In today’s climate the Internet can either be your worst enemy or best friend. Without the right tools it is easy to drown in the world of Expedia or Priceline. But, if you know how to use the Internet to your advantage it is possible to have a thriving travel business on the web.

Cespedes explained how a good domain name ending in .travel significantly increases a business’s chances of being found on search engines. Knowing how to name your site, build it, and host it are all ways to increase traffic to your website and compete with big name travel wholesalers.

The seminar was held at the cruise3sixty at the Broward Country Convention Center. Cruise3sixty is the premier event and conference for the cruising industry. The event is hosted by the Cruise Lines International Association (CLIA), a strategic partner of .travel. Cruise3sixty’s attendees are a mix of travel agent, providers, and industry executives. This year, over 2,000 travel industry professionals attended the event.

How to get the best results from your Cruising website by using SEARCH ENGINE OPTIMIASTATION was one of the hottest topics.

Surfing the high seas for a cruise deal.

By Andrew Redfern @ 22nd June 2009 5:22 pm Cruise Market

The ever growing popularity of this popular holiday genre seems to know no end, if you add up the other most popular top 10 searched for key words in the cruising sector you will find that a staggering 24,000,000 searches were made online in May 2009 alone.

Holiday makers appear to be attracted to the high seas by a number of factors which include a seemingly endless list of exotic destinations and exceptional value for money on the “all inclusive” holiday cruise liners.

With a plethora of options to choose from, the Internet is now being utilised by an ever increasing number of holiday makers who rely on the speed and accuracy of the search engines (including BING ,the new offering from Microsoft) to serve up the wide range of options on offer. Woe betide any cruise ship operator who does not have a website that is professionally managed by an SEO specialist, they will be invisible to the millions searching for that dream holiday.To find out how to have your site put in front these 24,000,000 buyers click here.

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