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Search Engine Optimisation (SEO) For Recruitment

by Andrew Redfern @ 25th June 2009 10:26 am Online Recruitment

SEO ConversionsKeyword Report

Although there are plenty of companies online, using search engine marketing techniques in a bid to increase traffic and revenue through their website. Yes this is a great way to increase your business, however you could also be missing out on another great way of saving money.

Search engine optimisation (SEO) is when your website is optimised to appear as high as possible in the search engines for some high traffic key phrases, this is a great way to reach your target market. Many other companies then also pay extra money to recruitment companies in order to find extra employees.

Although this is a pretty standard way of recruitment, you are missing out on a vital way of cutting your business costs. Keyword research using the google adwords tool, shows you that there is a market of people out there who search for their next job online. If you are paying someone to market your job and someone to market your website then you are paying twice for a similar service.

When appointing an SEO company to optimise your site, ask for stats on keywords that involve recruitment. Then you can take recruitment matters into your own hands and allow potential employees to contact you through your own website, through the search engines. Sharkstrike’s chief executive officer Jason Gorham said: “Companies are spending too much money on branding big-name job boards and not taking matters into their own hands to create a seamless process of candidates that can find them in Google search.”

This could save your company thousands and making you look fantastic  to the higher powers in your marketing department.

If you are interested in Online Marketing in the Travel Sector and want more information then contact Hit Search, Search Engine Optimisation and Pay Per Click experts, on 0845 643 9289.


Hit Search Now Recruiting! - SEO Executive / Online Marketing Executive

by Andrew Redfern @ 9th February 2009 6:29 pm Online Recruitment

SEO ConversionsKeyword Report

Salary: Dependant On Experience
Location: United Kingdom, Merseyside, Liverpool
Job Type: Permanent
Start Date: ASAP

Job Description
Primary focus for the individual is on the set up, implementation, maintenance and analysis of Search Engine Optimisation, Pay Per Click campaigns that Hit Search provides to its client base.

The ideal candidate must possess experience in an SEO environment; with knowledge of search engine algorithms; the benefits of the major search engines and must have hand-coding technical skills in HTML, CSS.

The successful applicant should have at least two years experience in a similar role.

The ideal candidate would have the following skills:

* Search Engine Optimisation skills & management
(keyword analysis, On-page optimisation, Off-page optimisation)
* Pay Per Click Management
(campaign strategy, keyword research and selection, PPC registration and set up, bid management, reporting and analysis)
* PPC experience on Google, Yahoo and MSN
* Analytics experience
(web traffic analysis, conversion rate analysis, Return On Investment tracking)
* Social Media Promotion techniques
* Ethical Link Building techniques
* Experience Press Release experience
* Affiliates and monitorising web traffic
* Excellent communication and report writing skills.
* Proven organisational and project management skills.
* Offline marketing experience or qualification.
* Google Adwords Professional accreditation.

Technical Knowledge:

* Web Scripting langauage, ASP, PHP, ASP.net
* Knowledge Google Analytics or similar traffic analysis tools.
* Hand coding HTML skills an essential .
* Microsoft Office (Word, Excel, Powerpoint etc).
* Email marketing tools would be an advantage.
* Microsoft Project an advantage.

Main duties of the post will include:

* Building and marketing large clients websites
* Researching search engine marketing trends, responding to seasonal market fluctuations, and modifying campaign accordingly
* Optimising listings and bid management
* Constructing report for clients and account management teams

Instructions for applicants
Please send a CV and covering letter to recruitmeup@hitsearchlimited.com

** NO RECRUITMENT COMPANIES PLEASE **

Would you like to know more about Hit Search? If so, contact Hit Search, SEO and Google adWords qualified PPC specialists, on 0845 643 9289. Remember, its a big world out there, make sure you become visible.


Hit Search Recruitment: Search Marketing Executive

by Andrew Redfern @ 20th November 2007 7:25 pm Online Recruitment

SEO ConversionsKeyword Report

Job Title: Search Marketing Executive
Salary: Competitive + bonus
Location: United Kingdom, Merseyside, Liverpool
Job Type: Permanent
Start Date: ASAP

Job Description
Primary focus for the individual is on the set up, implementation, maintenance and analysis of Search Engine Optimisation, Pay Per Click campaigns that HitSearch provides to its client base.

The ideal candidate must possess experience in an SEO environment; with knowledge of search engine algorithms; the benefits of the major search engines and must have hand-coding technical skills in HTML, CSS. The successful applicant should have at least two years experience in a similar role.

The ideal candidate would have the following skills:

* Search Engine Optimisation skills & management
(keyword analysis, On-page optimisation, Off-page optimisation)
* Pay Per Click Management
(campaign strategy, keyword research and selection, PPC registration and set up, bid management, reporting and analysis)
* Analytics
(web traffic analysis, conversion rate analysis, Return On Investment tracking)
* Affiliates and monitorising web traffic
* Excellent communication and report writing skills.
* Proven organisational and project management skills.
* Offline marketing experience or qualification.
* Google Adwords Professional accreditation.

Techincal Knowledge:

* Knowledge Google Analytics or similar traffic analysis tools.
* Hand coding HTML skills an essential .
* Microsoft Office (Word, Excel, Powerpoint etc).
* Email marketing tools would be an advantage.
* Microsoft Project an advantage.

Main duties of the post will include:

* Researching search engine marketing trends, responding to seasonal market fluctuations, and modifying campaign accordingly
* Optimising listings and bid management
* Constructing report for clients and account management teams

Instructions for applicants
Please send a CV and covering letter to recruitmeup @ hitsearchlimited.com



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Hit Search Limited Contact Us
Hit Search Company Address: Hit Search Limited, Liverpool Innovation Park, Liverpool Digital, Baird House, Liverpool, Merseyside, L7 9NG.
Online Recruitment - Our Telephone Number For Search Engine Optimisation, Search Marketing, Pay Per Click And All Other Enquires is 0845 643 9289.

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