Hit Search About Hit Search Pay Per Click Search Engine Optimisation Contact Hit Search Hit Search News

SEMPO - Beyond Web 2.0, What’s Next?

14th April 2008 7:01 pm Sempo

Given Hit Search are members of SEMPO we would like to alert you to a new event from SEMPO. Here you go “Business communications and branding are continuously changing over the internet. Leading organizations are embracing their markets by creating and participating in relevant online conversations.

Customer voices are broadcasted through consumer generated media, while everyone is on a quest to be perceived as authentic through both their communications and advertising efforts.

This conference will bring together the best and brightest minds in the industry to showcase and explore successes and failures, and to discuss how the industry can make sense of, and take advantage of, the rapidly changing environment facing the industry.

For more information and to register visit http://www.bdionline.com/nycauthentic08/ and use the code SEMPO to receive a discounted rate of $295.

Case Studies:
* Wikia.com: How consumers and marketers are using Wikis to connect
* Waste Management: Think Green = Profit Through Sustainability
* TripAdvisor: Role Model of Authenticity
* OfficeMax: “ElfYourself” Digital Campaign Breaks All The Record Books
* Southwest Airlines Topics covered:
* Measurement and ROI
* Web Video’s role in authentic communications
* Word of mouth’s role in authentic communications
* Convergence - leveraging data from other communications disciplines form more effective integrated programs
* How to get budget for authentic communications and social media investments
* Connecting with different generations (Millennials, Gen X, Baby Boomers)
* Future trends and technologies in communications
* Authentic communications careers

For more information and to register visit http://www.bdionline.com/nycauthentic08/  and use promo code SEMPO to receive a discounted rate of $295.”   

Would you like to know more about Internet Marketing? If so, contact Hit Search on 0845 643 9289. Remember, its a big world out there, make sure you become visible. 


SEMPO elect iCrossing’s vice president

17th March 2008 5:39 pm Sempo

iCrossing today announced that Jeffrey Pruitt, executive vice president, corporate partnerships, has been elected as president of SEMPO (Search Engine Marketing Professional Organization) for the second year in a row.

SEMPO, http://www.sempo.org, is the largest global non-profit organization serving the search engine marketing industry. It conducts a number of educational and research activities to create a better understanding of search’s role in marketing programs.

Sempo Logo

 ”SEMPO could not have selected a better advocate for search than Jeff,” said Jeffrey Herzog, founder and CEO of iCrossing.

“His experience, relationships with the major engines and understanding of how search impacts all digital marketing make him the ideal person for this position of industry leadership.”

Pruitt served as president of SEMPO during the 2007 term. During that period, the organization rolled out the SEMPO Institute, which has become a leading online distance learning resource for current and new search marketers.

Last year, SEMPO also developed local working groups abroad and in the U.S., and increased communications between sponsors and members.

Pruitt joined iCrossing in 1999. In addition to his position at SEMPO, Pruitt sits on the advertising councils of Google, Yahoo! and Microsoft. He also serves on the Advisory Board of the Yellow Pages Association.


Baidu.com widening their field of expertise

29th February 2008 3:57 pm Sempo

Baidu.com, the leading Chinese language search engine, merited a significant mention in the last SEMPO conference call, they do seem to be getting a lot of things right of late. A press release issued today announced that they are now about to enter the field of Instant Messaging.

baidu.com

This comes hot on the heels of last month’s statement of intent to launch a Japanese language search engine. The Baidu product list is growing steadily and looking more and more impressive.

Would you like to know more about the world of search engines? If so, contact Hit Search on 0845 643 9289. Remember, its a big world out there, make sure you become visible.


SEMPO 2008 Board of Directors announced

25th February 2008 6:44 pm Sempo

Amanda Pierce SEMPO Administrator today announced the 2008 Board of Directors for SEMPO. Amanda commented “I am pleased to announce the 2008 Board of Directors! This Board’s term will officially begin on March 12, 2008.

Chris Boggs  SEO Manager,  eMergent Marketing / Brulant, Inc.

Jessica Bowman In-House SEO Expert

Massimo Burgio Global Search Expert, Global Search Interactive

Bruce Clay President, Bruce Clay, Inc.

Dave Fall VP Product Management - Search Technology, DoubleClick, Inc.

Duane Forrester Senior Program Manager,  Microsoft

Sara Holoubek Free Agent Consultant

Gord Hotchkiss President, Enquiro Search Solutions, Inc.

Bill Hunt CEO, Global Strategies International

Ron Jones President and CEO,  Symetri Internet Marketing

Kevin Lee Executive Chairman, Didit

Jeffrey Pruitt Executive Vice President, iCrossing

Dana Todd Chief Marketing Officer, Newsforce

Sempo Logo

The election ballot listed 33 nominees, each impressive in their own right. On behalf of SEMPO, I would like to extend an exuberant thank you to each nominee for their dedication and willingness to help the organization continue to grow and undertake exciting, and sometimes challenging, initiatives.

Also, thank you to SEMPO’s members for taking the time to consider the candidates and their platforms, and for casting your ballots. We received an impressive number of votes, which speaks to the strong work of the previous Boards of Directors and your commitment to the organization. Your participation in the electoral process gave SEMPO another strong Board of Directors, and an exciting start to 2008.

And of course, I would like to thank the 2007 Board of Directors for their hard work, long hours on behalf of SEMPO, and their guidance. They helped SEMPO continue to grow as an industry leader and showed true dedication to SEMPO, its members, and the industry. It was a very busy and rewarding year. ”

Good luck to all the 2008 directors; its going to be an exciting year! 


SEMPO: Paul Doleman & Richard Gregory speak at SES London

21st February 2008 1:03 pm Sempo

SEMPO - The Search Engine Marketing Professional Organization announced that it will be participating in Search Engine Strategies (SES) conference in London, February 19-21, 2008.

Paul Doleman and Richard Gregory, co-chairs of the SEMPO UK Working Group, will be speaking at SES London.

Doleman, from iCrossing, will take part in a Keynote Roundtable entitled “The Changing Search World” at 9am, February 20. The roundtable will discuss the recent possibilities of a Microsoft/Yahoo world and its impact on the search world.

Gregory, from Latitude Group, will participate on a panel entitled, “Compare & Contrast: Ad Program Strategies,” at 2pm, February 20.

The panelists will address how the major search ad networks all operate differently, examine the key differences, discuss how to work with these differences, and learn how to possibly make them work to your advantage.

Incisive Media and SEMPO have a partnership to sponsor major networking events at many SES events. There are no SEMPO events during SES London, but SEMPO will be sponsoring events at SES New York to be held March 17-20.

About the Search Engine Marketing Professional Organization (SEMPO)
SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.


SEMPO Announces Nominees for Board of Directors

10th February 2008 2:04 pm Sempo

The Search Engine Marketing Professional Organization (SEMPO) today announced nominees for its 2008-2009 Board of Directors. Voting will open on Wednesday, February 6, 2008 at 5 p.m. GMT (12 p.m. EST) and close on Friday, February 15, 2008 at 10 p.m. GMT (5 p.m. EST).

The 2008-2009 Board of Directors will consist of 13 individuals who will each serve a two-year term. Previously board terms were one year, but SEMPO changed the term to two years, requiring an increased commitment on behalf of board members.

All current SEMPO memberships are eligible to cast one vote. A link to an online ballot will be sent via email to the person listed as the SEMPO membership’s primary contact at the start of the voting period.
Election results will be announced in late February, and the newly elected Board will begin their term in early March. In mid March, the Board will elect officers for the 2008-2009 year.

“Announcing the nominees for the 2008-2009 Board of Directors is an exciting time for our organization,” said Dave Williams, current Vice President of SEMPO and Co-Founder of 360i. “It is a time to offer much gratitude to the 2007 SEMPO board members who have worked on our behalf this past year and to look forward to implementing the vision of our new organizational leaders.”

The nominees for SEMPO’s for 2008-2009 Board of Directors come from the leading marketing, search marketing and search engine optimization firms:

Damien Anderson, Blowfish Digital Limited
Jay Berkowitz, Ten Golden Rules
Lindsay Blankenship, Avenue A | Razorfish
Chris Boggs, eMergent Marketing
Jessica Bowman, Yahoo!
Paul Bruemmer, Red Door Interactive
Luar Buso, Getupdated
Bruce Clay, Bruce Clay, Inc.
Chris Copeland, Outrider
Fionn Downhill, Elixir Systems
Marc Engelsman, Digital Brand Expressions
Dave Fall, DoubleClick
Mark Fiske, Bazaar Advertising
Duane Forrester, Microsoft
Sara Holoubek, Free Agent
Gordon Hotchkiss, Enquiro Search Solutions
Bill Hunt, Global Strategies International
Mark Jackson, Vizion Interactive
Mike Jacobs, iMarketing LTD
Ron Jones, Symetri Internet Marketing
Max Kalehoff, Clickable
John Koehler, VML
Chris Kramer, NETexponent
Kevin Lee, Didit
Robert Murray, iProspect
Jeffrey Pruitt, iCrossing
Steve Riegel, Faction Media
Farukh Shroff, Solid Cactus
David Szetela, Clix Marketing
Dana Todd, Newsforce
Tanya Vaughan, Hewlett-Packard
Lori Weiman, Click Forensics

SEMPO members are encouraged to check their membership’s profile to ensure that the primary contact is accurately reflected. To do so, they can log on to www.SEMPO.org and go to My User Account and then to View Roster.

If the company’s primary contact is not accurate, contact info@SEMPO.org prior to February 6. This will ensure that the company is able to cast a vote during the election period.

This does not apply to SEMPO’s Individual and Executive members as they only have one user, who is the primary contact by default.

About the Search Engine Marketing Professional Organization (SEMPO)

SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.

Representing thousands in over 30 countries, SEMPO has over 720 members. It represents the common interests of companies and consultants worldwide and provides them with a voice in the marketplace. SEMPO’s education and outreach initiatives are sponsored in part by Microsoft, Yahoo!, Google, Superpages.com, Search Engine Strategies and SMX. For more information, or to join the organization, please visit http://www.SEMPO.org.


Subscribe To Our RSS Feed!
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Add to Technorati Favorites!
Contact Hit Search
0845 643 9289
Please fill out the form below to be contacted by one of our Online Marketing Specialists.

Your Name and Contact Telephone Number:


Your e-mail: (Read our terms)


Enter the number on the right:
verification image, type it in the box

What is your message?:
Search Engine Optimstion Contact Hit Search
Search Categories


Hit Search Limited Contact Us
Hit Search Company Address: Hit Search Limited, Liverpool Innovation Park, Liverpool Digital, Baird House,
Liverpool, Merseyside, L7 9NG, Telephone Number: 0845 643 9289
Advertising Contact 0845 643 9289

Website terms and conditions