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KNOWLEDGE BASE

Top 3 fashion mobile site conversion faux pas

Learn more tips and tricks for mobile CRO in our latest eBook, download it now!

We’ve said it time and time again, but it’s natural for all marketers to make mistakes, it’s how we learn. In terms of mobile conversion rates – or any device’s conversion rate – in order to stay ahead of the curve, you need to constantly test new features and site elements to find out what works, and consequently, what doesn’t!

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Top 3 ecommerce mobile marketing trends to look out for

Connecting with your mobile customer is important, check out our eBook for tips.

We’re all into the swing of 2016 and whether you vowed to try some new digital marketing tactics or not, it’s important to stay on top of the trends shaping your industry. Many different trends were predicted for ecommerce at the tail-end of 2015, but which trends do we feel are worthy of your investment, or at least, a little further exploration on your part?

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3 tried and tested omni-channel tactics you should implement

Regardless of sector, any marketer wants to stumble across tried and tested methods of marketing. It minimises time wasted on idea generation and it can help increase your conversion rates quicker. So, what tactics could help increase the success of your omni-channel strategy? Here are 3 tried and tested omni-channel tactics you should implement for your fashion brand.

P.S. Need help implementing your omni-channel strategy? Take a look at our guide here.

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Guide to writing content for Google and your legal claimants

When it comes to writing marketing content for your legal practice it’s important you think of the reasons why you’re writing it. And those reasons should be first and foremost to help your ideal claimant and to help optimise your site for search engines like Google. In our eBook we give you nine great tips to help your content marketing efforts, but in this blog we’re focusing on just how you can write that perfect content for users and search bots.

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3 conversion rate optimisation tips to increase your conversion rate!

Increasing the conversion rate is something every website aims to do, whether you’re in the B2B or B2C sectors, obtaining a steady stream of customers is the ultimate goal. In order for your website to convert its customers, you need to invest time and money into continually striving to achieve the best customer experience possible. It can be difficult to know what elements of your site and which marketing approaches work best in order to achieve this sought-after conversion rate.

So, here’s 3 conversion rate optimisation tips to increase your conversion rate! P.S. Ever wonder how Jimmy Choo or Reiss measure up on conversion rate? Check out our luxury brand CRO comparison eBook here.

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Guide to using content marketing to optimise local search

97% of users search for local businesses online, so local SEO is key to building visibility among your community. In this blog we’ll discuss just how content marketing can help to optimise your legal firm for local search.

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Improve your content marketing strategy with these 3 tips

As a marketer, you should continually strive to better your approach to all your marketing activities and tactics. When it comes to your content marketing strategy, your approach should be no different! So we've put together 3 tips to improve your content marketing strategy! Read the full article here

P.S. If you want tips on how to make your fashion brand truly omni-channel, download our eBook here!

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4 tips to using LinkedIn for your legal firm

Out of all the various social media platforms LinkedIn is the one with business at its heart. And for a legal frim whether you are B2B or B2C it is the perfect place for both your firm and your solicitors to connect with potential claimants. So here are four great tips to help you use LinkedIn for your legal firm.

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4 tips to help you create a converting CTA button

Creating a call-to-action that converts is the goal for any ecommerce site. And for your fashion brand, understanding how to capture the eye of your target buyer personas is crucial to remaining competitive in this volatile industry. But just how can you ensure your CTA buttons convert? Well, we’ve gathered together 8 tips to help you create a converting CTA button…

P.S. Check out our conversion comparison of luxury fashion brands including Jimmy Choo and Reiss! Download here!

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A guide to building your firm’s video content marketing strategy

2015 was the year of video marketing but guess what? So is 2016! Marketers are using the video skills they learnt throughout 2015 to create better video content and tell stories that have more impact. But where do you get started and how do you build your video marketing strategy? Read on and we’ll show you.

P.S. Why not download our awesome content marketing eBook.

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