Search Engine Optimisation (SEO) is very different to PPC in the fact that it involves changing key areas of a website in order for search engines to index (or look at) your website, as opposed to buying your way in search engine results pages (SERPS).

So what exactly do you change that makes the difference?

Well, the answer to that question isn't simple but here are some of the main areas of search engine optimisation (SEO) we look to help search engines first of all find the pages in your website and secondly rank them in SERPS :-

• Page text - We review the amount of content a web page has and also how keyword rich the text is. Are you selling flowers? If so, how many times are you talking to your audience about flowers?
• Navigation used - Is the navigation system text or image based and do users know their individual journey to any point they are on the site at any one time?
• Use of imagery - Are all images correctly attributed and are they relevant?
• Web page coding and content - Does the site meet all compliance criteria and is it easily searchable by search engines?
• Linking strategy - How many sites link into your site and are those sites linking in relevant?

What is in our SEO packages?

• Search engine position reporting - Track your keywords in the major search engines
• Reporting - Weekly/Month recommendations to your website
• Social Media - Boost your brand's exposure using social media
• Reputation management - what are people saying about your brand?
• Website content guidance
• Competitor Analysis - Detailed reports on the performance of your competitors
• Performance based SEO - let us take some of the risk!
• Advice on your Linking strategy

What type of packages are available?

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