The news is out. Penguin 4.0 is officially running in real-time and in all languages as part of Google’s core algorithm update.
Since 2012 Penguin has been a major signal in Google’s core ranking algorithm which consists of more than 200 signals. Penguin 4.0 is its fourth major release.
Here are the key changes Google has released with Penguin 4.0:
(Source: webmasters.googleblog.com)
Apart from the fact that Penguin 4.0 is now in real-time, the above statement by Google makes us assume that it will also operate page-specific, rather than site-wide, which is a big change from previous releases.
According to the software provider, Moz.com, only 5% to 6% of all websites may have been affected by Penguin 4.0’s initial rollout. However, Google mentioned that the update is yet to be fully rolled out. Therefore, we can’t assess the full impact of it on SERP rankings, conversion and traffic figures just yet.
“If Google regularly revisits your pages, then you should likely see the change quickly. If Google comes to your site more infrequently, it may take longer”, states Searchengineland.com.
Here are few things you can do in order to monitor and assess if your website has been affected by Penguin 4.0.
Would you like a link audit of your website post-Penguin 4.0? Why not contact us online today or call 0845 643 9289. Our tech SEO team will run a comprehensive link audit of your website and help you assess if you’ve been affected by Penguin 4.0.
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Name | Job Title
Pe litatis dolutat ureraturio. Usa quam hilibus estis rest aliatiur? Qui ut uta que exerfereped expe nos nectus, quibea dolore magnatus, ut minulparum ut as cor simporectore velles explatur, coreprae reritatisque dit quatum et eic te nis qui beatiatet des eiur? Vellique rero te dolore ped qui remo est dolloria quibus eosanda natem autem venitatem venditemquam aspe rem dus repere et unt. Oviducium volupta am veniasit estrum esequi ut ut qui raepuda volupid untiosam es eaqui aut a iur.
Name | Job Title
Pe litatis dolutat ureraturio. Usa quam hilibus estis rest aliatiur? Qui ut uta que exerfereped expe nos nectus, quibea dolore magnatus, ut minulparum ut as cor simporectore velles explatur, coreprae reritatisque dit quatum et eic te nis qui beatiatet des eiur? Vellique rero te dolore ped qui remo est dolloria quibus eosanda natem autem venitatem venditemquam aspe rem dus repere et unt. Oviducium volupta am veniasit estrum esequi ut ut qui raepuda volupid untiosam es eaqui aut a iur.
Name | Job Title
Liverpool
Honeycomb
Edmund Street
2nd Floor
Liverpool
L3 9NG
London
Kemp House
152 - 160 City Road
London
EC1V 2NX