Fashion Digital Marketing

How will you benefit from our fashion digital marketing services?

Throughout your contract, our fashion marketing experts are in direct contact with you and your internal team. As a fashion marketing agency, our team work to incorporate your own vision for your business into our strategy, to make sure that all marking activity is carried out with the most important objectives and KPIs at the centre. We will work meticulously hard to get to know your fashion brand from the inside out, and once clear and concise KPIs have been established, we create a fashion digital marketing strategy that aligns technical actions with refreshing creative ideas.  We’re passionate about your business and your success. Our fashion-specific teams have helped our clients increase their revenue through a range of multi-channel marketing tactics, helping them through various stages of business growth.

I have worked with Hit Search for many years across various sites and have always been impressed with their great approach. They are an important extension to our team and have made a huge difference to all areas of our site, not just SEO. I would highly recommend and will continue to work with them going forward.

- Head of Ecommerce, Lola Rose

Our fashion SEO services and your fashion brand

Whichever sector we work in, we adopt current best practice when it comes to fashion SEO, as we strive to achieve higher organic brand visibility for each and every one of our clients. We understand, that, as a fashion brand, a strong online presence is pivotal to the success of your business. Hit Search are no strangers to the competitiveness of today’s fashion market and so our fashion SEO team will apply knowledge and expertise to ensure your e-commerce website is exactly where it needs to be in order to drive relevant traffic to your website. SEO for fashion brands is an important long-term investment and can work with the other marketing channels to help your budget have the most impact, for years to come.

Paid Media

Hit Search plan and execute digital marketing strategies that not only help the brand to connect with your customers, but also improves brand awareness and, most importantly, drives increased revenue.

A common challenge for fashion brands managing their paid media activity internally is that with so other facets to juggle within your marketing department, it can be difficult to allocate enough time to it. If paid media campaigns are not set up or optimised correctly, on an ongoing basis, they simply aren’t going to be working as hard for you as they could be, and you could be losing revenue and wasting budget at the same time. We can take on all aspects of your paid media activity, from researching carefully and setting up campaigns and feeds, to optimising your activity as it runs, making sure that your budget is being spent on the most effective areas, for maximum return. We deliver in-depth reporting on all paid media activity, making summarising for stakeholders a straightforward process. You can see exactly where your budget is going and how campaigns are performing. 

Across paid social, display, YouTube, PPC and more, we help your brand get seen by more of the right people, for purchases they want to make.

Our Fashion Content Marketing Services

There are many ways in which content marketing can help boost brand awareness amongst your target audience. Increasing your brand exposure through content marketing can have a phenomenal impact on your website traffic, conversion rates and ultimately, revenue. Our expert content team will use creativity and knowledge to produce the best in fashion content assets to help market your brand. The Hit Search team is overflowing with fashion content marketing knowledge. We know how to get content noticed; from experimenting with video marketing and interactive visuals, to writing ground-breaking content that works to capture and inform your target audience.

Fashion and CRO – How Hit Search can increase conversions

The online fashion industry is one of the fastest moving and competitive industries in the world. This brings us to CRO in the fashion industry. With so many websites fighting for attention, it’s highly important that yours is optimised effectively to achieve the highest possible number of conversions. You can have the best marketing campaign in the world but if your site isn’t optimised for conversion, your sales will likely not reflect your marketing efforts. CRO in the fashion industry works to improve key processes on your site, such as an improved user journey, less conversion barriers for the customer and an improvement in the site’s overall navigation.

Digital PR & Outreach

Another key part of a fashion digital marketing strategy is PR and outreach. Outreach is the process of building reputable relationships with key industry websites, influencer, bloggers and other third-party websites, to enable your content to be visible to a greater number of relevant people. Placing these pieces of content in prominent areas across the web, where your audience already regularly visit and are engaged, can help your fashion brand gain increased targeted awareness.

Getting your fashion brand’s voice heard is the primary aim of our outreach process. And in the over-saturated fashion industry, it can be difficult to stand out. That’s where we come in…

Our content outreach team have a wealth of experience building lasting relationships with relevant bloggers and influencer who are ideally suited to your brand. Once these relationships have been formed and nurtured, these bloggers and influencers can go on to become your brand advocates, giving you an increased reach with their highly relevant and engaged audience. Our content outreach team work strategically to deliver the best possible content placement opportunities to amplify and complement your brand and fashion range.