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Fashion Marketing Agency Services

The world of online fashion retail is incredibly competitive, and it can be very difficult for brands to stand out. Getting lost in the noise means that you will miss out on revenue and brand awareness, so it’s important that you find a way to cut through it.

At Hitsearch, we’re a digital marketing agency that been helping ambitious fashion brands for more than 15 years to grow their online presence, drive sales and achieve a great ROI on their marketing spend in the short, medium and long term.

At Hitsearch, we believe that the most effective fashion marketing campaigns utilise multiple channels and types of activity, all working together to deliver the best possible results for the client with the available budget.

What are the benefits of fashion marketing?

Without marketing, fashion brands simply can’t compete with other similar businesses who are investing in their online presence. Even huge household name brands need to market themselves in order to keep their existing market share, let alone grow their business further and succeed in what is a very crowded sector.

Effective fashion marketing can:

  1. Increase awareness of your brand and products amongst potential new customers
  2. Grow your audience with relevant website visitors, social media followers and email subscribers
  3. Increase your online sales
  4. Increase online revenue
  5. Deliver an excellent return on investment across all marketing channels

Our approach to fashion marketing

Every fashion brand has differences and this means that there is no one-size-fits-all solution to digital fashion marketing. What works for one brand and their target audience might not work in the same way for another, which is why a bespoke approach is needed.

Hitsearch take the time to get to know your customers and what makes them tick, along with auditing and analysing your existing website and marketing activity to see what is working well and what needs to change. In general, we’ve found that multi-channel strategies work best for fashion marketing, with all activity working in synergy as part of a wider marketing plan to achieve the business objectives.

A typical campaign could include:

  1. Fashion SEO – with a tailored SEO strategy that complements the other activity and works to drive more relevant visitors to the website
  2. Fashion paid media – A combination of PPC, display, shopping feeds and paid social strategies working to maximise site visits from those showing buying intent to generate sales
  3. Fashion content marketing – Using a variety of different forms of content and types of creative to catch the eye and resonate with your audience to move them down the buying funnel
  1. Fashion CRO – A strategy to improve the on-site conversions from the existing and new traffic being driven by the other activity
  2. Fashion digital PR – Press and trade media activity to boost awareness with the target audience and generate powerful links to the website that will increase search engine authority
  3. Fashion influencer marketing – Using the right influencers to help boost brand awareness and sales
  4. Fashion remarketing – Targeting previous site visitors who haven’t made a purchase yet to get them back to the site to complete the sale

Our work as a fashion marketing agency

Throughout the last 15 years, we’ve helped scores of fashion brands with their marketing activity, helping them to meet and exceed their goals and take their business to the next level. Find out more by viewing our case studies.

Why Hitsearch are the ideal fashion marketing agency partner

Our extensive experience in this sector has given us significant knowledge, data and learnings that we can use with future clients for the benefit of their campaigns. Having a deep understanding of the online fashion world and your competitors enables us to identify key opportunities for your business to grow not only in sales and revenue, but also in market share. The benefits of working with Hitsearch as your fashion marketing agency include:

  1. A bespoke, data-led strategy designed around your business, products and target audience
  2. A focus on ROI and clear, tangible reporting, so you can see the impact of activity and how your budget is being used effectively
  3. An approach of sharing knowledge and expertise, to help your internal team upskill as you work with us
  4. Our experience being a Shopify partner agency for website builds, maintenance and optimisation
  5. Our accreditations and partnerships with Google, Microsoft and Hubspot

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How to find out more about our fashion marketing work

If you want to find out more about our approach to fashion marketing and how we help our fashion retail clients to grow their online presence and revenue, you can get in touch for a free 15-minute consultation and mini-audit of your current marketing performance. Fill in the contact form below or give our team a call on 0800 011 9715.

Ready to chat?

Contact our team today to talk about how we can help your business demand more from digital marketing.

Fill in the form or call us on 0800 011 9715