With more and more people heading to Google to search for expert legal advice and reliable legal services, it’s important that you’re visible amongst your competitors. At Hit Search, we have over a decade of experience in offering specialist law firm SEO services for a number of different legal firms and are therefore the experts in legal marketing, that you have been searching for (pardon the pun).
SEO legal marketing is hugely important for law firms that want to rank higher in Google’s search results for search terms that are relevant to their services. At the minute, you may rely purely on word of mouth to ensure you’re getting new business and a steady stream of clients, and this could be working for you. However, with a website that is effectively optimised for specific keywords and has been technically optimised too, you can also start appearing in the online search results of people who are looking for your services, whether you want to rank locally or throughout the UK. At Hit Search, we have many years of experience in providing quality, optimised content for websites just like yours, which helps ensure that your website is found by the right people, searching in your target areas, for your services.
As part of our law firm SEO services, we’ll help you to establish online marketing goals that directly contribute to your overall business objectives… and then we’ll help you to achieve them. Examples of what we can do to help your law firm achieve with our law firm SEO marketing experience include using SEO strategies to boost revenue and using SEO to increase enquiry form completions or number of appointments made with your in-house legal experts. Whatever your goals, we’ll ensure you have a legal SEO strategy to support them.
A successful law firm SEO strategy is made up a number of different components, which can then join together to form part of a wider marketing campaign that will allow us to put your brand directly in front of the right people. At Hit Search, we’re aware of just how important a well devised plan for SEO can be and so we have an expert team that can carefully execute the following to ensure that you’re ranking in the SERPs (search engine results pages) in no time at all.
If you want to attract more visitors to your law firm’s website, then you should opt for an effective SEO strategy that is going to go hand in hand with a content strategy. Our aim is to not only make sure that the content on your website is well-optimised but that it’s also content that is actually worth finding. We know that an effective SEO strategy and highly engaging content go hand in hand and will successfully create both for your law firm’s website. After extensive keyword research, we create optimised content that is also useful to your target audience at that specific stage of their user journey and compels them towards a specific outcome, whether that is finding out more on other pages of your website, or contacting you directly for advice. In a nutshell, we will work towards improving your website’s relevance, authority and trust levels, three things that are crucially important when it comes to SEO marketing for law firms.