Introduction

Here at Hit Search we have a team of researchers and content writers aimed at providing you with the very latest thought pieces on a whole range of topics, across a wide range of industries. For all our sector-related webinars and videos, please visit our Hit Search TV & Radio page!

We like to share our combined Digital Marketing experience so you can benefit and deliver cutting edge Digital Marketing strategies to your target audience segments.

Whitepapers & Ebooks

Our team has gathered this knowledge and presented it in a variety of ways including infographics right through to ebooks and market surveys. Please see below a selection of our most popular ones…

Get your law firm noticed on social media

Which social media channels should your law firm be on? How can you find your audience without spending a penny? These questions and more are answered inside this short eBook!

A step-by-step guide to building your legal buyer personas

Find out exactly what a buyer persona is, if they're right for your firm and how to build your personas for your firm by downloading this helpful step-by-step eBook!

Law firms, check out these editable buyer persona templates 

Building comprehensive, realistic buyer personas for your firm, with ensure your marketing gets infront of your target audience. Build them from scratch with our templates!

Law firms: Learn how to target your audience with paid advertising

In this eBook, we discuss how your firm can specifically target its audience through paid advertising, to ultimately increase the relevancy of the leads your firm is generating and hopefully securing new clients!

Specifically target your audience through these channels to obtain highly relevant site visitors

Targeting your audience through the use of buyer personas, can help your firm plan and achieve a much more focused digital marketing strategy. This will ultimately increase the relevancy of the visitors coming to your firm's site.

Improve your legal firm's site conversion rate with these tips

To create a great user experience and increase your legal firm's conversion you need a solid conversion rate optimisation strategy, and with this eBook you'll learn exactly how you can build one. 

Fashion brands: How to connect with the mobile customer

With smartphones having now overtaken laptops as the most popular device for getting online, it's important you're confidently able to deliver a fantastic experience for the mobile customer, whilst seamlessly integrating your strategy cross-channel and cross-device!

Attribution Modelling

We’re putting together a series of publications which aim to dispel search marketing myths and get to the bottom of modern Digital Marketing. There are multiple optimisation methods that can have a positive effect on your rankings; an important part of the process is attribution modelling.

Conversion Rate Optimisation (CRO): How to increase a fashion clothing sites Conversion Rate

Conversion Rate Optimisation is less costly than paid advertising but helps maximise ROI from your website and could give you a competitive edge in your market.

Fashion Brands: 5 Key Questions For Your Digital Marketing Agency

If your business is looking to change its Search Engine Optimisation provider (SEO) in the coming months; HitSearch have provided a a list of five questions you need to ask before you put pen to paper and sign the deal.

Which Luxury brands are best dressed when it comes to Conversion Rate?

Online visibility is no longer the sole factor when it comes to customers making a purchase – Conversion Rate Optimisation is now one of the major keys to success in the online retail world and the Luxury Brand market is leading the way.

A step-by-step guide to omni-channel marketing

In order for your brand to achieve the ultimate omni-channel digital marketing strategy, you must have a multi-channel framework for your business foundations to sit.

This booklet gives you a practical guide to the first steps your brand needs to take in order to become fully omni-channel...

Retail Brands: 5 Key Questions For Your Digital Marketing Agency

If you're a retail brand and are in the process of researching a new agency relationship, then this helpful infographic is for you. We've compiled the top 5 questions you should ask the agencies before you make a choice!

How Do Fashion Brands Increase Their Revenue At Christmas?

As a fashion brand, understanding the correct approach to the festive retail period is key. This booklet explores the avenues that some of the UK's leading fashion brands are taking this Christmas to maximise revenues from a their niche audiences.

Could your law firm benefit from 9 content marketing tips?

Within the legal sector it can be very difficult to obtain high-quality leads at a low cost. Employing content marketing tactics can help enormously, and can become a large contributor within your digital marketing strategy. View this download to learn more!

Infographics

At Hit Search, we’re experts in producing clear, attention-grabbing infographics for the fashion sector, providing ideal promotional material for blogger outreach and social media.

Law firms: How to find your audience on social media

Here we give your firm 5 tips so you can start finding your audience on social media without spending a penny!

Law firms: When, what & how often should you post on social media?

Here we give your firm the best times and days to post across Twitter, LinkedIn and Facebook platforms. We also share the kind of content that works best on each!

5 killer creative content ideas for law firms

If your firm is struggling to generate new content ideas, this infographic can help inject some creativity into your strategy!

Help your firm rank better: 5 tips from our SEO experts

Our SEO experts give you 5 tips to help make sure your firm is ranking the best it possibly can be!

Blossom

This infographic was created for Blossom Mother and Child to represent their maternity denim collection. This was used for promotional purposes on site and for blogger outreach. This could be easily shared via social media and would serve as a visual aid that was rich in content both written and visual.

Fall investment take

To celebrate the collection of leather jackets in the BySymphony range, an infographic that matched the overall aesthetic of the BySymphony site was created. This was used for blogger outreach and for the in house team to distribute across their own channels.

Heidi Klein

As part of a monthly series of infographics for the heidi klein range, this was created for their own on-site blog and used for blogger outreach. In addition this was used on social media as a way to present the entire range quickly and effectively.

MoYou-London

This was created for MoYou-London as a way to promote their comic style stamping nail art collection. It was used for blogger outreach and could be easily shared across social.

Kymco

This infographic detailing the differences between scooters and mopeds was created for motorcycle brand Kymco. This would be easily shareable and spark discussions with motorcycle enthusiasts whilst promoting the brand in the process.

Brain injury infographic for Moore Blatch Resolve

This infographic was created as part of an awareness campaign for Moore Blatch highlight the symptoms of brain injury. The infographic was then shared across social channels by a variety of different brain injury charities, garnering exposure for the brand in the process.

Film quiz infographic for Behind The Smile

This infographic quiz was created to promote Behind The Smile, a cosmetic dental advice website. The infographic would promote the brand without being too overbearing, offering an easily shareable image that any fans of movies would be likely to engage with.

Attribution Modelling for the Fashion Industry Infographic

Attribution modelling in the fashion industry takes into account a myriad of different touchpoints. Rather than explain each one via a blog, this infographic was created to convey each part of the process in an easy to read and easy to share format.

Why Law Firms Should Invest in Content Marketing

Looking for some statistical evidence to support the need for investment into Content Marketing for your law firm? Take a look at this infographic!

Ecommerce mobile marketing trends for 2016

Is your fashion brand aware of the following mobile marketing trends? Make sure you’re clued up and ready to connect with the mobile customer! P.S. We've got a webinar that goes into more detail where trends are concerned! Check it out here.

A brief mobile analysis of boohoo.com

This infographic highlights elements of the mobile site that are user-friendly and also suggests some changes the retailer could implement to ensure they continue to please the mobile customer, whilst optimising for conversions. P.S. We've got a webinar that analyses the Missguided.co.uk mobile experience! Check it out here.

PPC vs SEO: Which strategy is best for your law firm

Is your law firm looking to generate new leads and increase ROI from your marketing tactics? But not sure which strategy to use? Then download our legal sector infographic looking at how powerful PPC and SEO can be and which one you should be using!