When considering how you can market your business effectively it can be difficult to know where to start, attempting to guess what will be successful and help you to achieve your targets without wasting the resources you have. You want to make sure you are reaching the right people, and that the strategies you have in place are successfully contributing to the goals you have put in place. This can sometimes require mountains of research and a complex analysis of data, to ensure that a new campaign idea will work constructively for you and your business.

There are a number of risk factors to consider when investing in a new campaign or brand activity, such as the potential financial loss it could bring if it doesn't succeed or a negative reaction from your desired customer base. Will your campaign give you the edge you need to get ahead of your competitors? Should I take a chance with an idea that others typically have not tried before? Evaluating all the potential for a strategy to go wrong can be extremely nerve racking and overwhelming, which is exactly where Hitsearch can help.

With over fifteen years of experience in our industry we are able to pull from data banks unlike any other, that other agencies just do not have access to, allowing us to be leaps and bounds ahead of our competitors. Working with a variety of clients, both big and small, in a wide range of sectors means that we are able to draw on an abundance of case studies to help your business, combined with unique pioneering biometric tools that help provide valuable qualitative data. We call this “Hitsmart” and you can read below to discover more about this innovative new concept.

2. Neuroscience Department

Working with leading neurologists we can test campaign content and ideas qualitatively by tracking the emotions associated with completing a purchase or enquiry.

We log everything from people’s heart rate, brain scans to eye tracking, and even galvanic skin response.

This sets us apart from the vast majority of agencies and brands who ONLY match their audience needs rather than their desires.

Marketing your products/services to your audiences emotions and how they feel when they engage with you, will create a customer for today and tomorrow.

2. Neuroscience Department

Working with leading neurologists we can test campaign content and ideas qualitatively by tracking the emotions associated with completing a purchase or enquiry.
We log everything from people’s heart rate, brain scans to eye tracking, and even galvanic skin response.
This sets us apart from the vast majority of agencies and brands who ONLY match their audience needs rather than their desires.
Marketing your products/services to your audiences emotions and how they feel when they engage with you, will create a customer for today and tomorrow.