Whether your insurance firm deals with other businesses or consumers, you can’t ignore that video content is quickly overtaking every other method of getting your message across. 55% of people..
Blogging and vlogging is now a huge business in its own right. Some of the top UK vloggers are earning thousands every month from their collaborations with brands and through advertising and..
The ways in which people search for information when they are thinking about using a legal service, or making a claim, are vastly different to how they did it ten years ago. The introduction and..
The world of digital marketing is forever changing, and the way people travel and book their trips has changed beyond recognition in the last couple of decades. Paid search plays a big part in..
Insurance is a begrudged purchase, there is no doubt about it. No one wakes up, the morning after pay-day, longing to buy a premium home insurance policy from a comparison website, but some..
Millennials, also known as Generation Y, are those born between 1981 and 1997. Notorious for taking selfies and spending the majority of their time on social media, millennials are a tricky..
Fashion is a visual industry. It’s all about how things look, selling an image. In traditional fashion marketing images, visual content is king, however, in SEO the opposite is true. Search..
Sponsoring local sports teams, relevant events and donating to charity is a tried and tested method of gaining some good PR, marketing reach and raising brand awareness. But, did you know it can..
If you’ve ever wondered how to get more traction for your Black Friday or Christmas promotions, your new Autumn/Winter lines, or any other annual campaign, then getting your seasonal landing page..
In a crowded marketplace, it can be tempting just to try and replicate what your competitors are doing with their website content, to try and make sure that you don’t fall behind. Whilst there is..