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How Retailers can Avoid Social Follower Fraud

There has been many a success story that has come out of influencer marketing in the past, with brands seeing huge increases in sales thanks to paying influencers to promote their products...

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4 Reasons why SEO is Important for Solicitors

As a law firm, how often do you really consider investing in Search Engine Optimisation for your business? But what if you knew that lack of attention towards SEO and digital marketing in general..

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How Instagram’s ‘hidden likes’ could impact your brand

Something different is happening on Instagram and it’s big. The free photo sharing app, used by millions, has decided to take its ‘hidden likes’ experiment global, meaning users will no longer be..

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4 Examples of how insurance firms can benefit from using Instagram

With social media undeniably a dominating force in many people’s day to day lives, it’s important that every business, no matter what sector, should be considering whether they should be using..

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Facebook carousel ads: The marketing strategy taking retailers by storm

What is a carousel ad?

Ever since their launch in 2014, Facebook carousel ads have been a hit with retailers. This is mainly due to the nature of the ads allowing them a little more space to be..

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How insurance brands can use online reviews to drive conversions | Hit Search

With just an estimated 20% of insurance brands showing customer reviews on their website, and many also disabling Facebook reviews on their brand pages, it’s probably fair to say that this..

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How Retailers Can Better Connect with Consumers in 2020

As the marketing world moves closer to unlocking the full potential of AI and Google’s algorithms become more and more intuitive – it can be hard to know how best to keep up as a retailer. There..

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5 Insurance Marketing CRO Opportunities You Could be Missing

There may be several reasons why your insurance website is suffering from conversion weaknesses. With experts on hand to implement proven tactics, however, you can begin to see increased..

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Why insurance brands should offer free website tools and calculators

Developing tools for your website that your visitors can use for free, without obligations attached, can feel counter-intuitive for some insurance brands. However, despite the time and resources..

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ASA release updated #AD regulations for 2019 Love Island stars

ASA release updated #AD regulations for 2019 Love Island stars to remove social media ambiguity.

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