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How your insurance company can make the most out of sponsorships

Sponsoring local sports teams, relevant events and donating to charity is a tried and tested method of gaining some good PR, marketing reach and raising brand awareness. But, did you know it can..

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The importance of seasonal landing pages for fashion brands and retailers

If you’ve ever wondered how to get more traction for your Black Friday or Christmas promotions, your new Autumn/Winter lines, or any other annual campaign, then getting your seasonal landing page..

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5 tips for helping your insurance website content stand out

In a crowded marketplace, it can be tempting just to try and replicate what your competitors are doing with their website content, to try and make sure that you don’t fall behind. Whilst there is..

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The Most Inspirational Travel Vloggers on YouTube

YouTube has given travellers, digital nomads and freelancers an extremely valuable platform to earn a living. Documenting their daily lives on YouTube helps fund their adventures around the world,..

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Top international beauty brands killing it on Instagram

Our fashion team always keep their digital marketing ears close to the ground when it comes to the social media space and below is a collection of the top brands we have noticed killing it on..

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How a joined-up customer review strategy can transform your legal brand

Online reviews have had a rollercoaster time of things since they first started becoming the norm. Reviews on certain platforms have been open to abuse in the past, with fake reviews now being the..

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3 major influencer marketing mistakes for fashion brands to avoid

When everyone from ASOS to Zara, from high street or online to designer labels, are using influencer campaigns as part of their marketing output, it can be tempting for any fashion brand trying to..

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What is programmatic display advertising and why does your company need to start using it today?

You may have heard the phrase ‘programmatic display advertising’ bandied around the digital marketing sphere of late. It is one of the industry’s latest buzz words and it is likely to..

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4 reasons why your company needs to use paid social media

As the major social media networks such as Facebook, Twitter, LinkedIn, Instagram and Snapchat mature, their need to monetise their platforms becomes ever more important. You may have noticed that..

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What is programmatic display advertising and how’s it changing the travel market?

Programmatic display advertising is already taking the UK by storm. According to a study conducted by eMarketer, the UK is a market leader and programmatic display advertising will account for..

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