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How Price Can Make or Break Your Retail Business

Often thought of as the elephant in the room, price can sometimes be a sensitive subject for companies. Whether you’re trying to be the cheapest on the market or you’re positioning yourself as a..

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Why Fashion Brands Need to Set Up their Photography Skills

In 2018, it’s all about taking the right picture. Whether it’s a selfie with your friends, a panoramic shot of the sunrise or a lifestyle shot of your new collection of womenswear, photography is..

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Why Pinterest is So Valuable for Niche Retail Brands

The ultimate goal of any ecommerce website is to get customers to buy a product or service and in 2018 there are plenty of strategies to improve conversion rate and increase your chances of making..

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Make a Fashion Statement Online – Social Media Marketing

Social media marketing is huge and when it comes to building an organic following online, and as a fashion brand or retailer, you will need to spend time developing a strong social media strategy..

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Making a Fashion Statement Online

As a retail brand online, you’re often up against some serious competition and it can take creativity and a bold vision to get noticed online. Digital marketing is a great way to make an impact..

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Insurance: Compliance V Creativity

Compliance V Creativity

Insurance can be a difficult industry to market online, especially when you consider the rules and regulations that compliance requires insurance and financial companies..

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How to Market Insurance Online

Insurance is a begrudged purchase, there is no doubt about it. No one wakes up, the morning after pay-day, longing to buy a premium home insurance policy from a comparison website, but some..

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How to Reach Millennials as an Insurance Company

Millennials, also known as Generation Y, are those born between 1981 and 1997. Notorious for taking selfies and spending the majority of their time on social media, millennials are a tricky..

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